A brilliant and funny demonstration of the difference between experience and meaning - and how the fact can be the same, but the perception and interpretation be very different!
Even though the Titanic was sinking, stewards straightened the deckchairs and the band played on. Why? Apparently, attitude is everything, and can easily hijack reason and rational decision making...
An excellent and powerful example of reversal, how changing the relationship between guides and customers generates a unique, memorable and superb customer experience.
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.OkPrivacy policy